Resume

Professional Summary

Visual Communication Designer with 9+ years in client service and color theory application, specializing in UX/UI design that

bridges user needs with business goals. Proven track record in user research, prototyping, and iterative design processes, with

unique expertise in salon and beauty industry user experiences.

San Francisco State University / 2022 - 2024

Visual Communication Design - Bachelors of Science

GPA 3.86, Deans List - Fall 2022 and Fall 2023

Education

City College of San Francisco / 2019 - 2022

Arts and Humanities - Associates of Arts

Social and Behavioral Science - Associates of Science

GPA 3.7, Deans List - Fall 2020, Spring 2021, and Spring 2022

UX/UI: User research (surveys, interviews, usability testing), persona development, wireframing, prototyping, journey mapping, affinity mapping

Design: Visual storytelling, interactive design, logo design, typography, brand identity, color theory, illustration

Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, Miro, Notion, Basic HTML & CSS

Approach: Human-centered design, collaborative design, impact design, client engagement, iterative feedback process

Technical Skills

Inspire Oakland — Top 20 Finalist | Jan. 2025 - May 2024

BRIDGEGOOD | Oakland, CA

  • Selected as Top 20 from 500+ submissions celebrating Oakland’s skating community and cultural heritage

  • Conducted field research engaging with skaters and drag performers at Lake Merritt and Brooklyn Basin

  • Developed design system with adaptations for social media, billboards, bus benches, and LED airport displays

  • Created authentic visual narrative capturing the intersection of skating community, inclusivity, and Oakland’s spirit

  • Managed stakeholder feedback cycles while maintaining design integrity and community authenticity

  • Delivered designs for real-world implementation across Bay Area transit systems and airport installations

Projects

NAVI Salon Finder App — SFSU Capstone Project | Jan. 2024 - May 2024

San Francisco State University | San Francisco, CA

  • Independently designed end-to-end UX solution for salon discovery app addressing geolocation and consultation challenges

  • Conducted primary research with 41 survey participants and 9 usability testers to understand user needs and pain points

  • Created comprehensive user personas, journey maps, and affinity mapping from research synthesis

  • Designed interactive high-fidelity prototypes addressing critical user scenarios and pain points

  • Delivered comprehensive UX solution meeting industry standards for mobile app design and user experience

  • Implemented design improvements based on user feedback, resolving all identified usability issues

  • Developed complete brand identity including logo, style guide, and color system emphasizing trust and reliability

Top 20 Designer — Inspire Oakland Design Challenge | Jan. 2025 - May 2025

BRIDGEGOOD | Oakland, CA

  • Selected as Top 20 finalist from 500+ submissions in competitive citywide design challenge

  • Conducted field research in Oakland’s Lake Merritt and Brooklyn Basin communities, engaging with local skaters, artists, and drag performers

  • Created authentic visual design celebrating Oakland’s skating community through community-centered approach

  • Developed design system adapted for social media, bus benches, billboards, and LED airport displays

  • Managed stakeholder feedback while maintaining design integrity and community authenticity

Experience

Hair Stylist - Senior Colorist | March 2016 - March 2025

Sublime Salon | San Francisco, CA

  • Built and maintained relationships with 150+ clients through personalized consultations, needs assessment, and tailored

    recommendations

  • Applied advanced color theory and design principles daily, maintaining 95%+ client satisfaction rate

  • Consistently exceeded monthly sales targets by 20% while mentoring 5+ junior stylists

  • Identified and implemented industry trends, contributing to salon’s reputation for innovative styling

  • Trained new team members in color theory, technical skills, and customer service best practices

VISCOM - Student Designer | August 2022 - May 2024

San Francisco State University | San Francisco, CA

  • Completed intensive coursework in design fundamentals, UX/UI methodologies, and graphic design principles

  • Independently developed comprehensive salon discovery mobile application as senior capstone project

  • Conducted primary user research with 41+ participants using surveys and usability testing methods

  • Collaborated with faculty and peers through structured critique sessions and iterative design reviews